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Felicity opens Singapore HQ to drive Southeast Asia growth

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Felicity, an AI-enabled game-tech company, has set up Felicity Labs Pte. Ltd. in Singapore as its Southeast Asia headquarters. The new entity will focus on acquisitions and operations in the region, with a target of doubling growth by March 2026.

The Singapore office will work on expanding studio partnerships and growing the regional user base to over 2 million, with Vietnam and Thailand identified as key markets. The company said the move will strengthen its access to the game development ecosystem in the region and support its plan for global expansion.

Felicity will invest $1 million over the next 12 to 18 months to build a leadership team, hire talent, and expand its presence across Asia-Pacific. With operations in India, Türkiye and now Singapore, it plans to acquire more gaming IPs, expand its player base, and develop a regional network of developers.


The company has raised $3.7 million in two funding rounds. It secured $700,000 in a pre-seed round from DeVC, Swiggy founders, Kunal Shah and other angel investors, and $3 million in a seed round led by 3one4 Capital, MIXI Global and T-Accelerate Capital.


“APAC is home to 1.5 billion gamers and a $70 billion market. We see this as an opportunity to engage with local talent, partners and communities in a region that is shaping the future of gaming,” said Anurag Choudhary, founder and CEO of Felicity.
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